Technology leadership that ships.
Enterprise architecture · Cloud & data platforms · AI-forward engineering leadership
I lead architecture, engineering, and data organizations that modernize how media and advertising businesses build software. Over 20+ years — from Executive Director of Architecture at Comcast Advertising to VP of Global Infrastructure at FreeWheel — I've turned sprawling application portfolios into cloud-native, event-driven platforms and built the governance and teams to sustain them. Today, through Gentoo Solutions, I help companies do the same: pragmatic architecture, AI/ML enablement, and engineering organizations that deliver.
Career highlights
Three chapters that show the pattern: take a complex platform problem, set the architecture, build the team, deliver measurable results.
Enterprise modernization at scale
Set the modernization vision for 300+ applications at Comcast Advertising, architecting the prospect-to-pay media supply chain with AI-driven enrichment — and led the Salesforce CRM transformation serving 2,700+ enterprise users.
Ad tech reaching 12M households
Led development of addressable advertising on FreeWheel's MRM platform with real-time Kafka streaming, and delivered multi-cloud data platforms with event-driven, micro-frontend SaaS architecture across multiple teams.
Global infrastructure and reliability
Architected FreeWheel's global SaaS platform across AWS and six data centers, and deployed unified observability over 100 GB of daily events — cutting incident response time by 30%.
How I can help
Available for full-time executive roles and fractional or advisory engagements.
Fractional CTO / chief architect
Executive-level technology strategy, roadmaps, and organizational design without the full-time commitment.
Cloud and data platform strategy
Multi-cloud architecture, event-driven integration, Kafka streaming, and data platforms built for analytics.
AI/ML enablement
Practical AI adoption for engineering teams — from AI-assisted development workflows to AI-driven product features.
Architecture governance and modernization
Architecture review boards, cloud centers of excellence, DevSecOps standards, and portfolio modernization.
Let's talk
Hiring for a technology leadership role, or need senior architecture help part-time? Send a note and I'll reply within one business day.